About Tonya

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I’m a content writer and former business attorney with experience creating articles, ebooks, other inbound marketing and sales enablement collateral. Currently, I write long form content about marketing for an email marketing platform targeting enterprise-scale B2B organizations. I’ve written about marketing and growth strategies for other clients. But that’s not my only niche. I also write about the future of work and other business related topics. 

 

My background separates me from some of the hundreds of writers currently seeking new roles. 

But may still leave you wondering, why work with me? 

What really distinguishes me is what distinguishes every writer: our unique lived experiences.

In my instance, that experience involves watching as the global digital transformation unfolded and working with startups pushing that transformation forward. Several of my previous clients were using AI before AI was cool; and I’m not talking about the generative kind. I know the difference between prescriptive and predictive tools and pseudo-creative ones. 

My work-life experience has also rewarded me with knowledge of customer service, retail management, franchise operations, workplace health and safety and small business operations. I understand owner pain points as a state regulator causing them, an attorney advising about them and as a team member helping to navigate them.

 

My personal life experiences include buying a home, raising a family, managing budgets and weathering financial and personal challenges. I understand the complexity of pursuing individual goals while being responsible for the welfare of others and working as a team. 

Bonuses that come with working with me: 

✔️ I have tried and tested critical reasoning skills. I know how to locate and evaluate primary sources. I question assumptions and connect the dots. I went to school when critical reasoning skills were still being taught. Anything I missed during those formative years, I gained during my first year Civil Procedure class taught by a professor willing to spend weeks on a single case until we all accepted our responsibility to question everything.

 

✔️ I meet deadlines. I also know how to communicate and set reasonable expectations. 

 

✔️ I know how to do keyword research and implement SEO best practices, too.

 

I’m not afraid to use today’s technology to speed processes or improve outcomes. But I’m not a good fit for clients who believe they need generative technology because humans aren’t capable of writing good content. 

 

Message me on LinkedIn to get in touch.  

 

 

 

 

 

 

P.S. I also like to knit.